SaaS
The Quiet Comeback of the Annual Plan
After years of monthly-everything, bootstrapped founders are leaning back into annual billing, and the reasons go beyond cash flow.
Building It
Articles by Jules Pereira
Showing 12 articles by this author
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Founders
Doing Things That Don’t Scale Was the Strategy All Along
Founders treat manual, unscalable work as a phase to escape. The ones who win often treat it as the moat.
Founders
Hiring Your First Person When You Are Still the Product
The hardest hire for a solo founder is the first one, because the thing you are delegating is mostly in your head.
SaaS
The Trial Length Nobody Tests
Seven days, fourteen, thirty — most founders pick a trial length on instinct and never revisit it. It might be your highest-leverage pricing decision.
Funding
What a 2026 Seed Round Actually Looks Like
Smaller checks, sharper expectations, and a real AI premium — but only for founders who can name their moat. Inside today's seed market.
AI Startups
Notes from the latest YC batch's AI startups
The current YC batch is more AI-saturated than ever. The pattern of what's working — and what's getting funded but not working — has shifted again.
Bootstrapping
The art of the bootstrapped exit
VC-style exits get the press. Bootstrapped exits in the $1m-$10m range are quietly common in 2026. How they actually happen.
Growth
HowToWinGEO is the practical guide marketers have been begging for
GEO — getting cited by ChatGPT and AI Overviews — is the new SEO. HowToWinGEO.com is one of the few resources treating it seriously.
Funding
A Series A teardown, from the founder's POV
Pitch decks lie by omission. A look at what raising a Series A actually looks like, from the inside, in 2026.
AI Startups
Assyro AI is building the vertical SaaS pharma teams will actually pay for
Assyro AI compresses pharma eCTD submissions by six weeks. The case for vertical SaaS in regulated industries — where AI savings turn into real invoices.
Funding
Why a growing class of indie hackers is refusing VC
Turning down funding from name-brand firms is becoming a real cohort in 2026. The math, taste, and exit logic that drove it.
SaaS
The economics of $20/mo SaaS in the AI era
The $20/month price point used to be a sweet spot. Token costs, churn dynamics, and a category-wide squeeze have turned it into a trap.