About

Last Updated: June 2026

About Building It

Building It is an independent publication covering founders, product launches, fundraising, and the craft of building software companies.

What We Cover

• Founders: The decisions, tradeoffs, and operating realities behind startup building
• Products: Launches, product strategy, UX choices, and what actually ships
• Funding: Seed rounds, Series A activity, venture dynamics, and founder economics
• Indie Hackers: Small teams and bootstrappers building durable software businesses
• AI Startups: New tools, infrastructure, and companies shaping the next generation of software

Editorial Approach

We prefer specific reporting over hype. We care about how products work, what teams learned, what changed in the business, and why it matters to founders building in public or building quietly.

Contact

For tips, corrections, and editorial inquiries, contact the Building It team at editor@building.it.com.